Packaging That Sells

InterContinental Chicago Magnificent Mile // Chicago, IL

October 8 - 10 // 2018

Monday, October 8

Monday, October 8

12:00 PM - 5:00 PM

Exhibitor Set Up 

 

5:30 PM - 7:00 PM

Welcome Reception

 

Beyond the Regular Label: Engaging Shoppers with Augmented Reality.
Peter Oberdorfer, President, Tactic

More and more, consumers expect brands to create an experience for them beyond just providing basic facts about the product. Today, brands can apply interactive digital effects, such as virtual reality, augmented reality and mobile apps, to their labels and packaging that create engagement with shoppers. Peter will discuss how brand owners can capitalize on these advances to create packaging that captures an audience, creates a buzz and boosts sales.

SPONSORS

Platinum Sponsors
Glass Packaging Institute HLP Klearfold

Gold Sponsors
Kodak
Silver Sponsors
FORCEpkg kaleidoscope Little Big Brands
Bronze Sponsors
Gravity

This event is proudly produced by the BNP Media Packaging Group
Brand Packaging Flexible Packaging Packaging Strategies

 

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